Created a recurring video series spotlighting graduating seniors and their post-graduation plans, building community pride and celebrating student achievement.
Challenge
The district sought an engaging way to celebrate graduates while demonstrating the diverse pathways students pursue after high school.
Approach
Developed the "Graduate And..." series concept - short-form videos where seniors share their name, school, and future plans. Filmed and edited each installment with consistent branding, pacing, and music. Published on a regular cadence throughout graduation season.
Results
- Produced 6+ episodes spotlighting graduating seniors across 5 district high schools during a 3-month graduation season
- Accumulated an estimated 2,000-4,000 total views across the series, with individual episodes averaging 400-700 views each
- Established a recognizable recurring format that the district continued using after the internship concluded
Metrics
6+
Episodes Produced
5
Schools Featured
2K–4K
Est. Total Views
400–700
Avg. Views/Episode
Video SeriesStorytellingSocial MediaEducation
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